Image Analysis

The content analysis of this image suggests that it is a polysemic photograph, it is a sign which is capable of producing a number of different meanings. The picture represents the buzzing city of New York, the yellow taxi nearest to the camera is an iconic sign for this particular state, it is commonly related to the New York culture and has genuinely become an icon associated with the cities transport system. The taxi is the biggest code which connotes that the image is taken in New York. Whereas the image denotes a yellow car driving through a manic city. The tall buildings around the car with bright lights and screens are codes that represent Times Square, another iconic sign relating to the city, Times Square is definitely a symbol used in magazines, films and television to represent New York and show off its technologic advances, advertisements and tourist attractions. 

The picture could typically be found in a travel magazine or on the internet to attract tourists to the modern, popular city. Therefore it is most likely taken by a professional photographer to capture New York through iconic features, the photographer most likely went through the process of editing the image to make it vibrantly coloured and to make the taxi well focused on by use of the specific angle it is taken at. If a historian looked at this photograph in 2400 they would probably be overwhelmed by the technological advances in society, they might not even believe that the photo is real because cars and electricity would be unimaginable and unheard of in that period of time. 

This is a portrait image of the celebrity couple Beyonce Knowles and Jay Z. The photo has clearly been taken whilst they're on holiday due to the visual code of the blue sea, the yachts in the background and the seating area where they are sat denotes a restaurant therefore this could be a seaside resort. The huge, luxurious yachts deep into the ocean are an iconic sign of wealth, the couple are extremely rich therefore it could very well be theirs. Beyonce is perched on her partners lap, this is an indexical sign, it is direct evidence that the couple are still happily together and much in love. She is resting her head on her hand and looking out into the beautiful view which connotes that she is enjoying the atmosphere and taking in what is around her and completely oblivious to the camera. Whereas Jay Z is using the direct mode of address but I doubt he was posing, the photographer could just be a friend who wanted to capture a natural shot because paparazzi wouldn't have been able to join the couple on their relaxing holiday. Both of them are wearing sunglasses and summery garments (t-shirts and shorts), this codes for hot, sunny weather which relates to the indexical sign that they are vacating. In general the image connotes that the couple are very relaxed due to their casual body language and the glass of wine on the table, they're enjoying themselves in peace, therefore it isn't likely that a paparazzi captured this photograph and this is a true image.